The original apparel brand “Shibuya Is My Town” operated by LD&K Co., Ltd. (Shibuya-ku, Tokyo: Representative Hidemasa Otani) has started limited-order sales once a year.

This time, the target products are two types of open-collared shirts and three-quarter sleeve polo shirts, which are particularly popular among our brands. The illustration on the back and the letters "Shibuya Is My Town" are embroidered, giving it a luxurious finish.

Furthermore, as a special specification with numbering, we plan to produce a total of 50 copies of all sizes.

■ Sales details

[Order period] June 10, 2022 (Friday) 20:00 to June 30 (Thursday) 23:59

[Delivery time] Scheduled for early July

https://ldandkshop.com/view/category/simt

Open collar shirt 15,400 yen (tax included)
https://ldandkshop.com/view/item/000000000565?category_page_id=simt

Open-collar shirt with illustration 17,600 yen (tax included)
https://ldandkshop.com/view/item/000000000566?category_page_id=simt

Polo shirt 3/4 sleeve 13,200 yen (tax included)
https://ldandkshop.com/view/item/000000000564?category_page_id=simt

This is the only opportunity to get this product this year. I want you to get it for the hot summer that will start from now on.

■ "Shibuya Is My Town" brand policy: "For a brand that survives without becoming popular"
In order to make a clear distinction from existing apparel that is consumed in large amounts at the same time, we manufacture products that are not expensive even in small lots using the "online SPA" method. Not only do we not sell at “physical stores” that rebound as costs, but we also have a policy of not doing sales, and we offer products by selling out each title.

"Night clothing that makes the night of Shibuya smart. We handle selected apparel products such as T-shirts and pants based on the concept of ". In a society of mass uniform consumption, this is a brand from Shibuya that responds to the desire to avoid wearing the same thing as everyone else.

[Brand operator]

LD&K https://ldandk.com/